The bison (Żubr) is back in action – saving the lives of endangered species in the next instalment of the campaign we co-created for Kompania Piwowarska.
Fundusz Żubra (Żubr Fund for Nature) focuses on providing nature conservation and support for wildlife in Poland – from the oldest and biggest trees to the smallest insects. The mission is growing all the time, with the species that were supported last year, including wolves, lynxes and owls, being joined by new ones such as eagles and bears.
The latest spot for the campaign was directed by Iwo Zaniewski from the PZL agency, which was responsible for the creative concept. OTO FILM was responsible for production, Juice Sound handled the sound design, while Platige Image, with Piotr Ołtarzewski as CG Supervisor and Olga Kotas as postproducer, looked after postproduction of the ad.